Only 31% receive the newsletter at a company (rather than residential) address.
The average length of membership is 5 years, but this persistence is biased thanks to a handful of members who joined between 1959 and 1968. The median is more representative of explosive growth of our industry: 50% joined AFTER December 1993. 1992 was the first year in which new members exceeded 100. 150 people joined in 1995; another 150 have already joined this year, which is not yet half over. In 1997, we are expanding at roughly 20% per year!
23% of our members list a San Jose address; 9% Mountain View, 8% Sunnyvale, 6.5% Santa Clara, 5.8% Palo Alto, 4% Cupertino, and 3.3% Fremont. Smaller rankings in order: Redwood City, Menlo Park, Milpitas and Santa Cruz.
2/3 accept having their name on lists rented to qualified advertisers.
2/3 are women (judging by a sample of first names).
ADDRESS CHANGES Please send any member address changes to:
STC Headquarters 901 N. Stuart Street Suite 904 Arlington VA 22203-1854
703 522-2075 fax